The most important orientation tool for visitors leads them directly to your brand presence. Provide information and your location and make sure current and potential customers visit your stand.!
From the trade fair to measurable results
Briefly imagine your next trade show:
Visitors and media representatives will already turn up at your brand stand with shining eyes. Of course. Because thanks to the app they have already known since the event application which breath-taking innovations await them there. Your direct connection between content and the target group.
A digital tool you use to deal with everything from a teaser to an enquiry for an appointment - and of course to generate tons of new leads. The best thing about it: The marketing package of Koelnmesse automatically includes these opportunities. In the same way that every guest automatically receives access to your contents when they register.
Make use of the new ways to reach your audience during and also after the event. Per trade fair catalogue, website and app.
The marketing bundle ensures that you attract the concentrated attention of your target groups. Book the discounted complete package for advertising measures that turn trade fair visitors into leads.
If a list of product groups exists there is always a way to stand out. Make sure visitors find you, before anyone is even looking for you. Your brand will be mentioned every time a product group is searched for. The ball is now lying in your court - make sure the attention is too.
Make sure you are found quicker than you can say "create the future of food". Admittedly, it is not the shortest sentence in the world, but having said that its very easy to join our list of exhibitors to make sure your target groups find you. Your brand can shine out every time the exhibitor search is used.
Network with experts from the entire value chain of the food business. You decide with whom. And how you network - as well. Whether online or on-site. All of the communication channels of Anuga HORIZON are available to you. The app, website, print, fair grounds, to mention but a few. Practical: Collecting and grooming one's contacts is now child's play thanks to the digital appointment arranging function.
Your visitors are the most important aspect for your trade fair success: Each single visitor to your stand is a potential, new partner and valuable contact - sow the seeds for a successful trade fair at the click of a mouse.