New Nutrition

The world is growing together and food trends are spreading faster than ever. On the one hand, the food industry faces the challenge of ensuring safety, quality and transparency in the food supply as the world's population continues to grow. On the other hand, new technologies are enabling the boundaries between the food and pharmaceutical industries to merge.
At Anuga HORIZON we want to ask the right questions and answer them in the exhibition and conference: Which major food trends will we see by 2050? What will the supply chains of tomorrow look like and why is "D2C" considered the big opportunity for smaller companies?
The companies YFood , BlueFarm and Yamo are proof of how quickly new concepts and brands conquer existing categories and gain market share through direct contact with the customer.