07.–11.10.2023 #anugahorizon

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Anuga HORIZON Conference: Inspire the Future

The Anuga HORIZON Conference provided the strategic framework for intensive communication. Experts, thought leaders, and decision-makers gathered here to share their knowledge and experiences. Inspiring lectures and panel discussions highlighted the latest trends, challenges, and solutions in the industry.

The conference was the place where ideas were born, visions were created, and the course was set for the future.

Date and time
09.10.23 from 10:30 am – 4:30 pm
10.10.23 from 2:00 pm – 5:00 pm

Location: Congress Centre North, Konrad-Adenauer-Saal

Conference language: English

Costs: 179,00 EUR Season Ticket Anuga Horizon Conference. Anuga Ticket not included, you will need an additional Anuga ticket to attend

Program 09.10.2023

10:30 am - Opening Ceremony

Opening Ceremony
Oliver Frese, Koelnmesse
Sharon Cittone, Edible Planet Ventures
Fabio Ziemßen, ZINTINUS

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10:40 am - Ancient Future Foodscapes

The discussion takes a holistic approach to revamping our food systems, utilizing ancient knowledge as a cornerstone for innovation. With a focus on localized resilience and biodiversity, it explores avenues to transform production methods and supply chains for the greater good of both people and planet.

Nathalie Kelley

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11:10 am - Cultivating Change: A Chat with Marc Oshima

Marc Oshima, Oshima Good Food
Fabio Ziemßen, ZINTINUS

11:30 am - Feeding the Future: The Role of Technology in Creating a More Sustainable and Efficient Food System

In a world that's rapidly interconnecting, food trends are evolving at an unprecedented pace. The food sector grapples with ensuring quality, safety, and transparency for an ever-expanding global populace. Yet, the confluence of tech has blurred the lines between the culinary and pharmaceutical domains.

Join us as we explore:

Predicted food trends leading up to 2050.

Tackling malnutrition with innovative nutrition concepts.

The synergy between wearables, AI-driven nutrition assistants, and our diets.

The triad driving the future of nutrition: health-focused, tailored, and sustainable nourishment.

Dive into these pivotal discussions and envision the tech-infused future of food!

Panel participants:

Moderation: Sharon Cittone, Edible Planet Ventures

Marie Asano, ECBF Management

Miriam Ueberall

Richard Gray, Mondelēz International's SnackFutures

Dr. Ivan Stefanic, ISMEA

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12:30 am - State of the Industry: How Global Players in the Food Industry Take the Lead in the Transition to a New-Food Economy

In light of prevailing megatrends and pressing imperatives for change, businesses face the formidable task of continuous evolution, setting fresh market benchmarks in the process. It's vital not only to foster internal cultural shifts but also to transparently navigate the external transformation, priming both suppliers and consumers for this new direction.

This panel will delve into:

• The inherent risks of this transition and strategies to maintain momentum.
• The distinguishing factors between the emerging generation of suppliers and their predecessors.
• The pivotal role of technology in reshaping the food industry.
• Identifying the trailblazers in technological advancements.
• The ramifications of these novel developments on the established market landscape.

Join us as we explore the proactive steps global players in the food industry are taking to spearhead the transition to a forward-thinking food economy.


Moderation: Marina Schmidt, Red to Green Solutions

Dr. Tunyawat Kasemsuwan, Thai Union Group

Dr. Wolfgang Kühnl, InFamily Foods Holding

Helge Weitz, Oatly DACH & Poland

Julia Sotera, Tetra Pak

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1:30 pm - Going Beyond: What's Next for the Plant-Based Industry

The Integrated Protein Strategy

"The integrated protein strategy - From sausage manufacturer to product and technology provider for protein markets of the future!" Formed from Germany's second largest sausage and ham producer, InFamily Foods is pioneering new ways to develop sustainable sources of protein. As a provider of technology, service and products, we focus on quality and innovation in our future-oriented production and raw material chains. With our subsidiary "The Cultivated B" we develop technologies in the field of cellular agriculture. The goal is to drive the transformation of the meat industry towards more sustainable protein production: locally, regionally, globally. The focus is on scalable processes that enable marketable prices and volumes.


The Integrated Protein Strategy

Wolfgang Künl, Infalmily Foods

The Future of Plant-Based Meat

Ethan Brown, Beyond Meat

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2:00 pm - Coffee Break
2:30 pm - From Lab to Plate: Exploring the Future of Alternative Proteins and Ingredients

Projected UN statistics suggest a surge in the global population from 7.6 billion in 2019 to an estimated 9.8 billion by 2050. This growth, paired with evolving dietary habits due to increased prosperity and a forecasted rise in meat consumption from 39.5kg per capita in 2010 to 49.5kg in 2050, necessitates not only a paradigm shift but also innovative strategies for protein supply. This calls for diversified protein solutions and novel approaches, spanning from cutting-edge technology to the introduction of unconventional protein sources.

A plethora of suppliers are poised to launch, crafting global solutions to curb meat reliance without compromising protein accessibility. The market is witnessing an influx of alternatives to meat, milk, eggs, and fish derived from plants or cellular cultures, challenging traditional product categorizations.

This panel aims to address:

• The current status of cell-based meat and fish culture development.
• The most pressing challenges facing this emergent sector.

Join us as we dissect the transformative landscape of alternative proteins and ingredients, delving deep into the questions shaping tomorrow's food industry.


Moderation: Sharon Cittone, Edible Planet Ventures

Sebastian Rakers, Bluu Seafood

Ahrum Pak, WNWN Food Labs

Charlotte Lucas, Good Food Institute Europe

Dr. Hannah Lester, Astova Consulting

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3:30 pm - Feed the Future: Steps Towards a Greener World

The FAO's alarming forecast posits that by 2050, we'd require the resources of three Earths to sustain the global populace at current meat consumption rates. This underscores the paramount importance of extensively researching, developing, and mainstreaming alternative protein sources for our impending future.

In this panel, we seek to unravel

• The potential plant-based solutions on the horizon.
• The challenges encountered in introducing these innovations to the market.
• Notable shifts in consumer demand over the past two years.
• Our progress towards hitting the critical mass-market adoption tipping point.

Join our thought leaders as we delve into the transformative role of alternative proteins in crafting a more sustainable global food landscape.


Moderation: Fabio Ziemßen, ZINTINUS

Deniz Ficicioglu , BettaFish

Brad Vanstone, Willicroft

Judith Wemmer, Planted Foods

Laura Jaspers, Lovely Day Foods

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Program 10.10.2023

2:00 pm - Can you Change the Future?


Douglas Gayeton, THE LEXICON

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2:30 pm - Feeding the Future: Why Data and AI is Critical to the Sustainability of our Food System


Moderation: Sharon Cittone, Edible Planet Ventures

Johan Langenbick, Food Pairing

Justus Lauten, Foodforecast

Maxine Roper, Connecting Food

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3:30 pm - Coffee Break
4:00 pm - Breaking the Mold: How Impact-Driven Start-Ups are Paving the Way for a Sustainable Tomorrow


Moderation: Fabio Ziemßen, ZINTINUS

Tilen Travnik, Juicy Marbles

Anton Pluschke, Ordinary Seafood

Júlia Dalmadi, TransFoodMission

Brigette Wolf, MyMochi

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5:00 pm - Closing & Outlook


Fabio Ziemßen and Sharon Cittone

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Please note: Program subject to change.

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